In my current role as a doctoral researcher at the Centre for Digital Health Interventions at ETH Zurich, I work on user churn prediction and prevention in digital health interventions. With my research, I aim to help stakeholders of DHIs in developing more compelling and effective mHealth apps. In cooperation with various project partners from the healthcare industry, my team and I analyze longitudinal data sets of mHealth interventions to identify factors influencing app adherence and signals predicting dropouts. We are further developing a software tool capable of predicting dropouts in mHealth apps, which will be subject to evaluation in upcoming studies. Potential real-world applications based on these findings will be the development of a SaaS solution that supports mHealth app developers in retaining more users. This service may also extend the scope of digital health interventions with potential applications for other industries, particularly subscription-based software services.
Academic & Professional Background
I hold a master’s degree in Technology and Management from Technical University of Munich (TUM) and a bachelor’s degree in Industrial Engineering from Karlsruhe Institute of Technology (KIT). Before joining ETH Zürich, I founded a mobile gaming start-up and gained professional experience at Accenture, Fortiss, Infineon, and Volkswagen. During this time, I studied and worked in the USA, Spain, Mexico, Switzerland and Germany.
Sports & Leisure
In my free time, I enjoy travelling, swimming, cycling, running, hiking, listening to Audiobooks & Podcasts, and learning new languages (currently Italian).